From March 2nd to 11th, 2025, the 23rd National Marketing Seminar of Buyang Group and the 10th "Quality Miles Tour" were jointly held in Nanjing, Zhengzhou, Jinan, Xi'an, and Kunming. The conference, with the theme of "AI Intelligence, Moving Up", attracted thousands of dealer representatives from 25 offices across the country to explore new paths in brand strategy driven by AI technology, and strive to achieve the goal of becoming the "number one global safety gate brand".
Nanjing
Zhengzhou
Jinan
Xi'an
Kunming
1. Top management tone: Deepen AI layout, consolidate industry leading position
Xu Buyun, Chairman of Buyang Group, emphasized in his speech at the conference that "upward competition" is not only an acceleration of technological iteration, but also a core strategy for enterprises to shift from efficiency competition to value competition. He pointed out that Buyang will take "using Buyang, I can rest assured" as its core value, continue to increase digital innovation and AI intelligent layout, and further consolidate its leading position in the industry through full category production upgrades, strengthening brand service awareness and user trust.
(Xu Buyun, Chairman of Buyang Group)
2. Strategic closed loop: AI driven growth, comprehensive ecological empowerment
1) In order to accelerate the implementation of the strategy, Buyang Group, together with Xu Chao, Chairman of Huocheng Strategic Consulting, and Huang Ruihua, President, deeply analyzed the logic of brand competition in the AI era around the two tasks of "enhancing potential energy and increasing incremental profits", and proposed a closed-loop model of "strategic potential energy → terminal sales → market feedback → strategic iteration" to drive market growth with data. At the same time, Buyang teamed up with Huanke AI expert Yang Yihang to launch a multi million level AI customer acquisition system:
2) Intelligent efficiency improvement: Through AI content generation and user profiling tools, achieve a leap in the efficiency of the entire "content customer acquisition conversion" chain;
3) Accurate empowerment: Focusing on localized training and data insights, reconstructing the terminal competitive landscape, and helping dealers accurately reach users.
(Xu Chao, Chairman of Huocheng Strategic Consulting)
(Huang Ruihua, President of Fire Orange Strategic Consulting)
Huanke Ai Training Lecturer Yang Yihang
3. Commendation benchmark: Joining hands with distributors to expand the market together
At the meeting, Buyang Group commended outstanding dealer representatives nationwide and recognized their outstanding contributions in market development and brand services. The award-winning representative stated that they will closely collaborate with the group's strategy, deepen regional cooperation, and jointly promote the landing of brand momentum.
4. Quality based: Launch of the "3.15" Campaign and the 10th "Quality Miles Tour"
Under the leadership of Chairman Xu Buyun, Buyang Group has established a strategic cooperation with the China Quality Inspection Association to carry out the "315" consumer rights protection theme promotion and quality display activities, and officially launched the 10th National Quality Ten Thousand Miles Follow up Activity of Buyang Group. This activity strictly controls the entire production process with military grade standards, relying on the technological advantages of "national high-tech enterprises" to accelerate the intelligent upgrading of the safety gate industry. Chairman Xu Buyun said, "Quality is the most solid moat for Buyang, and it is also the core foundation for striving to become the world's number one brand
China Association for Quality Inspection in 2025
In the "315" themed activity evaluation, Buyang Group was awarded the title of "National Product and Service Quality Integrity Commitment Enterprise". This honor not only affirms the quality of Buyang's safety door series products, but also highly recognizes the company's consistent practice of the "customer first, quality-oriented" concept. The authentication information is synchronously published on three national platforms: China Quality Network, China Economic Network, and China Product Quality and Reputation Network. Consumers can log in and check at any time to verify the quality commitment.
Xu Buyun, Chairman of Buyang Group, said, "Protecting the safety of every family has been Buyang's unchanged original intention for 33 years. This honor is not only an incentive, but also a responsibility. In the future, we will strengthen the 'safety gate' of consumer rights with stricter quality control, more innovative technology, and warmer services
1) In 2025, Buyang Group will launch the "National Quality Ten Thousand Miles Tour" and enter more than 100 cities including Nanjing, Zhengzhou, Jinan, Xi'an, Kunming, etc. Through a series of market activities such as product display, technical explanation, and free testing and maintenance, consumers will experience the excellent performance of Buyang safety doors up close, bringing more and better services to consumers across the country.
2) Buyang Group will always adhere to the original intention of "I can rest assured with Buyang", focusing on the keywords of "safety, intelligence, and fashion", attaching importance to consumer rights protection work, and ensuring product quality and safety through technological innovation, continuously improving consumers' trust in the Buyang brand.
5. Future outlook: Writing a new chapter with intelligence and quality
This seminar on the linkage of five cities is not only a mobilization order for the implementation of Buyang's strategy, but also a milestone in empowering the terminal ecosystem with AI. By integrating the closed-loop model of Huocheng Strategic Consulting with the technical support of Huanke AI, Buyang is transforming strategic momentum into market momentum with the courage to "roll up". In the future, Buyang will continue to deepen the research and development of intelligent products, open up industry cooperation, adhere to the original intention of quality, take the global sales first as the starting point, and climb new heights in the industry!
With Buyang, I can rest assured - quality protection, intelligent enlightenment for the future!
